文献类型    会议记录

标    题      Society and Technology Foresight in the Context of a Multinational Company

著    者      FRANK RUFF

机    构      DAIMLERCHRYSLER AG, SOCIETY AND TECHNOLOGY RESEARCH

主 题 词    new technologies; strategic planning; relevance; multinational; Business Environment; tomorrow; Society and Technology; TECHNOLOGY RESEARCH GROUP

集 合 名    EU-US Seminar: New Technology Foresight, Forecasting &Assessment Methods

年             2004

月             5

地    域      Seville

文件大小    5.12 MB

描    述      In the last three decades several large enterprises in such diverse sectors as energy, automotive, insurance, telecommunications and information technology have established foresight groups and strategic planning processes, which analyse the long- term prospects of new technologies and their impact on markets and corporate strategies. Daimler Chrysler s Society and Technology Research Group (STRG) is one of the first future research groups to be established within a company.

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